Cancún Quintana Roo

Inicia con éxito la XV Cumbre Mundial de Comunicación Política.

Nos faltan referentes y nos sobran influencers, aseguró ayer Xavier Domínguez, uno de los estrategas y creativos de comunicación política con mayor prestigio a nivel internacional, quien acotó que “las causas hoy, están siendo lideradas por los famosos, y no son ellos quienes deberían tener el conocimiento para defender las causas sociales”.

En el marco del primer día de la XV Cumbre Mundial de Comunicación Política, Xavier Gutierrez impartió la conferencia “Dilo bien o calla para siempre”, y resaltó la importancia del control de la irá y la reacción inmediata para lograr el éxito.

Ayer inició la XV Cumbre de Comunicación Política, en cuyo acto inaugural Filiberto Martínez, representante en México de la CP, destacó la necesidad de aplicar las mejores prácticas de comunicación política, sobre todo en un mundo tan inmediato como el de las redes sociales. Agregó que la capacitación continua es una herramienta esencial para todo equipo que desea ser efectivo.

El evento abrió con la conferencia magistral del experto en comunicación política, Antonio Solá, quien inició con un performance de mujeres del movimiento “el violador eres tu”, como una forma de llamar a la reflexión sobre temas de gran trascendencia en el mundo y en México, que deben ser atendido por los gobernantes: los feminicidios y la violencia contra las mujeres.

Sostuvo que las autoridades no pueden ignorar o NO atender los movimientos y el sentimiento de las masas.

La cumbre continúa hoy, y concluirá mañana viernes, en el Centro de Convenciones de Cancún, con la participación de expertos en comunicación y campañas políticas de más de 25 países.

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